"This game means so much to the society, and there 2K23 MT are so many people that are in the same community. Therefore, it's about making sure that our player base is really happy. It also includes the NBA players that participate in our game as well as the celebrity players," Singh said. "So today I'm sending lots of codes to people. I've sent the game to Travis, PG, and some of the people I'm really good friends with.

The cultural momentum that this game has, launch day gets larger, and to be real, overwhelming. But extremely exciting too. "As the face of NBA2K, Singh has an extremely significant role to play in growing the popularity of the game. From helping to facilitate the involvement of stars and athletes as well as personally engaging with the community at large, Singh understands the massive responsibility that he faces.

"I consider myself to be similar to the funnel when it comes to people with a lot of awareness. I've maintained contacts with every greater person who plays our game, but also our community, our player base is relying on my ability to stay informed on what's going on," Singh said. "Our game isn't simple to drop it and forget about it. Updates are every six weeks, significant ones with new music, fresh content for the game, new MyTeam cards, new clothing , every six weeks.

It's so much. So , as the spokesperson for everything, I am entrusted with the responsibility of reaching all our consumers the best we can. ""I believe it's an act of respect for those guys. They definitely discuss it during the game," Singh said. "Even even Klay claimed that he hasn't been playing NBA2K prior to the Dreamcast however, the fact that Klay cares about his ratings as much, I am sure that this isn't the case. I am able to see his gamer tags that he uses well.

But I also think him in specific, he was very upset by the fact that he was given a three-point grade of 88. But you know what the funny thing is? This was still tied for the second highest rating. It's the problem of having a teammate that's an eagle's leap ahead of everybody so how do you handle that? Steph since the year 2015 has made more than 10 times more three-pointers than the rest of us in the league. Therefore, at some point should the score not be 10% higher than everybody across the entire league? How do we deal with this? I'm guessing he's broke that scale."

Singh stated that the ratings are something players actually are interested in, which results in an interest level for both players and fans. This led into Kevin Durant's recent gripe with his overall rating and how it's less than 99. "I'm certain you've seen Kevin Durant's tweet too," Singh said. "You know what's funny you and Kevin are actually very close friends. Kevin is one of
Buy 2K MT four NBA players who were present at my wedding. We had been texting all night prior to the wedding, then the rating climbed and then He was very upset."